Category: Marketing

June 8th, 2017 - NO COMMENTS

When Instagram was first being explored, Marketers thought it was a millennial fad that might just fade away. With Instagram’s 700 million monthly users, it’s clear that this app isn’t just a fad for people to post food pics and selfies. The Marketing industry has become a world of visual content and is a very…
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May 26th, 2017 - NO COMMENTS

  Welcome to the May edition of the digital roundup. Things were very busy this month, Google’s Marketing Next conference was earlier this week and they announced some new tools!    Updates on Google: A Summary of Google’s Marketing Next Conference Google held their annual conference, Google Marketing Next, Google announced some excited new tools…
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May 15th, 2017 - NO COMMENTS

How do you know when you need to update your website? Technology is moving faster and faster — with the latest upgrades and newest programs rolling out every day, it’s important to keep up with the movement. Here are four major signs that it is time to update or create a new website.   Lack…
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May 1st, 2017 - NO COMMENTS

Executive summary: An organization needed to grow their organic engagement in order to increase awareness and overall traffic to website.     About Company: A large tourism organization dedicated to promoting a vacation destination.     Challenges: After assessing the primary purpose of the client’s social presence, we identified two key areas of improvement. Those included…
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April 24th, 2017 - NO COMMENTS

According to Wyzowl statistics, 61% of businesses have incorporated videos as one of their main marketing tools. With video becoming a very popular way to engage with consumers, we will continue to see more advertisers choosing to use this method as an adverting technique. It is important to know the difference between the types of video advertisements…
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