Tag: Social Media

Executive summary: An organization needed to grow their organic engagement in order to increase awareness and overall traffic to website.     About Company: A large tourism organization dedicated to promoting a vacation destination.     Challenges: After assessing the primary purpose of the client’s social presence, we identified two key areas of improvement. Those included…
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Why You Should Brand Your Social Media Are you making the most of your Social Media posts? Does your audience recognize your brand? Social Media is a great tool for business owners. A quick post – and you’re instantly connected to all of your followers. There are many elements to focus on when branding your…
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Social Media for Healthcare   Healthcare social media involves many industry specific factors that can make it a complex and time consuming process, in addition to the more general learning curve that comes with managing a successful social media presence, which we explain in detail below, but it is also a powerful tool for healthcare…
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Snapchat, a social media platform based photo and video sharing, continues to grow in popularity. Currently, the platform has 100 million active daily users with a large majority (86%) of users falling between the ages of 13 and 37. If your business is looking to reach a younger demographic, Snapchat is a great platform to…
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If you’ve been on Instagram at all in the last few days – you have probably noticed that just about every brand / blogger / Instagram sensation has been telling you to “click the dots” to receive notifications when they post something from here on out.  But what’s behind the sudden push for all of the notifications?…
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