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Google May Pay Your Nonprofit’s Ad Spend: Explaining Google Ad Grants

Google Grants For Non-Profits

Are you eligible for a Google Ad Grant? What even is a Google Ad Grant? Welcome to Fasterclass, where we give you marketing expert insight. After you apply for your own Google Ad Grant, give us a call and we’ll help manage your online ads! Better yet, purchase your own marketing plan here and now.


A Google Ad Grant offers up to $10,000 per month in online advertising to eligible 501(c)3 nonprofit organizations. Google Ad Grants could be the lifeline that your nonprofit needs to boost awareness and increase donations — without draining your budget. Now let’s get started in seeing if you qualify!


First, we need to figure out if your organization qualifies for a Google nonprofit account. Learn more below regarding what you’ll need for verification and what to expect. You need to be a 501(c)3 nonprofit organization in good standing. You will need to meet the full eligibility requirements in your country. 


Unfortunately, some types of organizations are not eligible. Here’s a quick list of organizations that don’t qualify for Google Grants: Your organization cannot be a governmental entity or organization. You can’t be a hospital or healthcare organization. You’re not a school, academic institution, or university (Google for Education offers a separate program for schools). However, if your organization is a fundraising arm of a school, you may qualify.


Start the verification process

  1. Request a Google nonprofit account and complete the requirements from Google. 
  2. Once your nonprofit organization is verified, Google will let you know by email.
  3. Then you can activate and use the individual products like GSuite for Nonprofits, Google Ad Grants, Youtube Nonprofit Program and Google Earth and Maps!


Now that you have requested a Google nonprofit account, get in touch with our team today to help optimize your potential grant! Or, purchase your marketing plan now and we’ll call you! We’re happy to help share your story and maximize your donations!


While you wait, here are some helpful links to learn more about Google Ad Grants and how Google can help your nonprofit succeed this year. 


Top FAQ’s – https://www.google.com/nonprofits/resources/faq/

Tips & Tutorials – https://www.google.com/nonprofits/resources/coronavirus/

How-To Guides – https://www.google.com/nonprofits/resources/how-to-guide/

Google for Nonprofits – https://www.google.com/nonprofits/


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