Short-Form vs. Long-Form Video: Which One Is Best for Your Brand? The rise of video content plays a vital role in today’s digital marketing strategies. Video posts on Facebook, Twitter, YouTube, TikTok, & Instagram dominate online consumption. If you use video correctly on these platforms, you can drive exponential growth in your business. But here’s…
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Digital marketing plays an important role now more than ever before. In fact, 81% of people search online for a product or service. This means that it’s important for businesses to strengthen their digital marketing efforts to attract their target customers to grow their business. One form of digital marketing is video. Video marketing…
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Since the outbreak, businesses have to be more vigilant in their advertisements. Try to stay in the moment and create a campaign that is home-appropriate while staying frequently on top of your business’ specific trends. Using a tool like YouTube’s Video Builder (which is in beta) can allow you to create multiple variations of the…
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