Looking for one thing to concentrate on this year that will boost your site to the top of the search engines? Aren’t we all! However this year will not be about that “one magic fix”, no, this year will be about diversifying. Think about Google as if they were a hiring manager and your website is your resume. Google wants to see that you are well versed in many areas of your field, they want to see that you are well rounded, responsible, a great team player with great interpersonal communication! So this year think about where you can grow your marketing tactics. Depending on your business, this could mean video marketing, creating a presence on YouTube, expanding your reach with various social media outlets, local search marketing, content marketing (get your Blog on!) and for many companies, it will be time to get serious about creating a mobile website. The best 2011 SEO strategies will incorporate multiple tactics across more than one platform!
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